Freedom to grow at Free Radio, a case study 💬

Published: October 29, 2018

Lauren Bromwich has her sights set on a career in the media – so she jumped at the chance of a three-day placement at one of the region’s biggest radio stations.

Lauren, 18, from Malinslee, is on a level three media course here at Telford College and was invited to work with the team at Free Radio in Birmingham as part of her studies.

“The experience was amazing,” she said. “I got to see so much, and learn about what a career in the media involves.”

Lauren Bromwich with Lovdev at Free Radio

Lauren Bromwich with Lovdev at Free Radio

Lauren’s three-day placement gave her chance to sit in on a management meeting, where the station was preparing for a visit from music star Olly Murs.

She also spent time with journalists, sales executives and presenters, helped out with a Halloween-themed project, and raised the profile of some big Shropshire-themed news stories.

They included the £500,000 fundraising campaign for Broseley youngster Zac Oliver, who has a rare form of leukaemia and needs specialist treatment in the USA.

Towards the end of her time at the station, Lauren helped to put together a voiceover commercial, and gave her input into a ‘Spice Up Christmas’ concept, where presenter Lovdev Barpaga will be sampling seasonal cuisine around Birmingham.

Last but not least, Lauren was invited to participate in the Free Radio apprenticeship application process, planning a campaign which included interviewing members of the public.

She said it would be her ‘dream come true’ if she went on to be offered an apprenticeship as a result of her placement, and said she felt fortunate that the Telford College media course had offered her these type of opportunities.

“I want a career in media, and this experience will definitely go on my CV,” she said.

Kerri Franks, Lauren’s placement supervisor and reception manager at Free Radio, added: “We were impressed with Lauren’s mature professional approach.

“Lauren was 100% reliable, and that’s what we need from work experience students. Her enthusiasm was excellent, and we were all very impressed with Lauren’s energy to learn new things.”